Month: February 2023
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Managing Innovation – Catharina Isberg
This is an extended text based on one of the presentations of the innovation webinar organized by the IFLA Management & Marketing Section in February 2023, “Managing Innovation: No Innovator is an Island”. Full recording from the webinar is available on YouTube. About the author: Catharina Isberg is working as Director of the Lund Public…
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M&M 25th Anniversary Podcast – featuring Dr. Christie Koontz,
New! IFLA Management & Marketing 25th Anniversary Podcast The Management & Marketing (M&M) 25th Anniversary Working Group is excited to release its first interview, featuring an interview with Dr. Christie Koontz, an early member of the section. Dr. Koontz, a longtime IFLA member, is a legendary figure in the library marketing world. She teaches marketing…